Program overview
| R.O.K. | Malaysia | Thai | Title of Program |
|---|---|---|---|
| Dongguk University Gyoengju Campus |
|
Prince of Songkla University | Smart City+Connected Local Community Tourism (Specialized Smart Tourism Education) |
| Program targets : Undergraduates of Hospitality and Tourism (including double major) | |||
Introduce the business group
Program name
- Smart City+Connected Local Community Tourism(Specialized Smart Tourism Education)
Purpose of the program
- The cultivation of great talents in the field of Hospitality and Tourism based on Smart City
- The operation of special programs for ASEAN+3 Student Mobility
Program Features
- Convergence curriculum augmentation with ASEAN
- Using way of On?Offline hybrid exchanges
Participating university
| Nation | University | URL |
|---|---|---|
| R.O.K. | Dongguk University Gyeongju Campus | https://web.dongguk.ac.kr |
| Malaysia | Universiti Malaysia Terengganu | https://www.umt.edu.my |
| Universiti Teknologi MARA | https://www.uitm.edu.my | |
| Universiti Malaysia Sabah | https://www.ums.edu.my | |
| Thai | Prince of Songkla University | https://web.dongguk.ac.kr |
Introduce the program
Program Overview
-
Outbound
- Learning successful case of sustainable community based on regional tourism in ASEAN
- Cultivating tourism experts in emerging regions by understanding local culture
- Strengthen outbound students’ global and achievement competence for overseas employment and startups
-
Inbound
- Understanding the hospitality industry in Korea and Gyeongju by providing convergence education for O2O, travel platforms, actual feeling cultural contents production, and non-face-to-face tourism services under pandemic through local living lab education based on Smart Tourism
- Through cultural experiences and field training in Gyeongju (Korea's representative tourist city and Silla millennium historical and cultural city), will learn ICT-based smart tourism product planning capabilities using regional identity of historical, cultural and tourism resources.
AIMS english lecture list for inbound students
| No | Lectures | Credits | Major / Liberal arts |
|---|---|---|---|
| 1 | Principles of Hotel Management | 3 | Major |
| 2 | Globalization and Tourism Issue | 3 | Major |
| 3 | Feasibility study for Tourist Industry | 3 | Major |
| 4 | Sustainable Tourism | 3 | Major |
| 5 | Smart tourism | 3 | Major |
| 6 | International Business Environment | 3 | Major |
| 7 | Hotel and Tourism English | 3 | Major |
| 8 | Cultural Tourism | 3 | Major |
| 9 | Hotel Feasibility Study | 3 | Major |
| 10 | Airline Travel Packaging Internship | 3 | Major |
| 11 | Tourism Field Studies | 3 | Major |
| 12 | ICT in Hotel and Tourism Industry | 3 | Major |
| 13 | Digital Marketing | 3 | Major |
| 14 | International Business Strategy | 3 | Major |
Cultural experience and Field trip
- Job shadowing program in local hospitality industry (Gyeongsangbuk-do Tourism Corporation, Htilton Hotel, etc.)
- Production practice of Gyeongju tourism storytelling contents
- K-Smart tourism contents experience
- Making practice of SNS tourism contents after field trip in Gyeongju UNESCO World Heritage Sites
- Gyeongju National Museum tour and traditional jewelry making event
- Participation in local events like ‘Silla Cultural Festival’
Students exchange status (2022.02.)
- Number of In/Outbound students : Total 87 (Outbound 30, Inbound 57)
| University | Exchange of nations | Exchange of Universities |
|---|---|---|
| Dongguk University Gyeongju Campus | Malaysia | Universiti Malaysia Terengganu |
| Universiti Teknologi MARA | ||
| Universiti Malaysia Sabah | ||
| Thai | Prince of Songkla University | |
| Total | 2 nations | 4 Universities |