Program Overview
| Republic of Korea | Malaysia | Indonesia | Thailand | ||
|---|---|---|---|---|---|
| Dongguk University WISE campus |
|
Universitas Padjadjaran (UNPAD) Universitas Pendidikan Indonesia (UPI) |
Prince of Songkla University Mahidol University International College (MUIC) |
||
| Program Name | |||||
| Smart City+Connected Local Community Tourism (Specialized Smart Tourism Education) | |||||
| Program targets : Undergraduates of Hospitality and Tourism (including double major) | |||||
Introduction of the Business Group
Program Name
- Smart City+Connected Local Community Tourism(Specialized Smart Tourism Education)
Purpose of the Program
- The cultivation of great talents in the field of Hospitality and Tourism based on Smart City
- The operation of special programs for ASEAN+3 Student Mobility
Features of the Program
- Convergence curriculum augmentation with ASEAN
- Using way of On?Offline hybrid exchanges
Participating Universities
| Nation | University Name | URL |
|---|---|---|
| R.O.K. | Dongguk University Gyeongju Campus | https://web.dongguk.ac.kr |
| Malaysia | Universiti Malaysia Terengganu | https://www.umt.edu.my |
| Universiti Teknologi MARA | https://www.uitm.edu.my | |
| Universiti Malaysia Sabah | https://www.ums.edu.my | |
| Thailand | Prince of Songkla University | https://web.dongguk.ac.kr |
| Mahidol University International College (MUIC) | https://muic.mahidol.ac.th/eng/ | |
| Indonesia | Universitas Padjadjaran (UNPAD) | https://www.unpad.ac.id/ |
| Universitas Pendidikan Indonesia (UPI) | https://www.upi.edu/ |
Introduce the program
Program Overview
-
Outbound
- Learning successful case of sustainable community based on regional tourism in ASEAN
- Cultivating tourism experts in emerging regions by understanding local culture
- Strengthen outbound students’ global and achievement competence for overseas employment and startups
-
Inbound
- Understanding the hospitality industry in Korea and Gyeongju by providing convergence education for O2O, travel platforms, actual feeling cultural contents production, and non-face-to-face tourism services under pandemic through local living lab education based on Smart Tourism
- Through cultural experiences and field training in Gyeongju (Korea's representative tourist city and Silla millennium historical and cultural city), will learn ICT-based smart tourism product planning capabilities using regional identity of historical, cultural and tourism resources.
List of English Courses for Invited Students
| No | Lectures | Credits | Major / Liberal arts |
|---|---|---|---|
| 1 | Principles of Hotel Management | 3 | Major |
| 2 | Globalization and Tourism Issue | 3 | Major |
| 3 | Feasibility study for Tourist Industry | 3 | Major |
| 4 | Sustainable Tourism | 3 | Major |
| 5 | Smart tourism | 3 | Major |
| 6 | International Business Environment | 3 | Major |
| 7 | Hotel and Tourism English | 3 | Major |
| 8 | Cultural Tourism | 3 | Major |
| 9 | Hotel Feasibility Study | 3 | Major |
| 10 | Airline Travel Packaging Internship | 3 | Major |
| 11 | Tourism Field Studies | 3 | Major |
| 12 | ICT in Hotel and Tourism Industry | 3 | Major |
| 13 | Digital Marketing | 3 | Major |
| 14 | International Business Strategy | 3 | Major |
Details of Cultural Experiences and Field Trips
- Job shadowing program in local hospitality industry (Gyeongsangbuk-do Tourism Corporation, Htilton Hotel, etc.)
- Production practice of Gyeongju tourism storytelling contents
- K-Smart tourism contents experience
- Making practice of SNS tourism contents after field trip in Gyeongju UNESCO World Heritage Sites
- Gyeongju National Museum tour and traditional jewelry making event
- Participation in local events like ‘Silla Cultural Festival’
Student Exchange Overview (As of August 2024)
- Number of In/Outbound students : Total 63 (Outbound 26, inbound 37)
| Name of the University | Exchange Country | Exchange University |
|---|---|---|
| Dongguk University WISE Campus | Malaysia | Universiti Malaysia Terengganu |
| Universiti Teknologi MARA | ||
| Universiti Malaysia Sabah | ||
| Thailand | Prince of Songkla University, Phuket Campus (PSU) | |
| Mahidol University International College (MUIC) | ||
| Indonesia | Universitas Padjadjaran (UNPAD) | |
| Universitas Pendidikan Indonesia (UPI) | ||
| Total | 3 nations | 7 Universities |